Product Specifications
Descriptions
Electronic Commerce draws on technologies such as mobile commerce, electronic funds transfer, Internet marketing, Online Transaction Processing (OTP), Electronic Data Interchange (EDI), inventory management systems and automated data collection systems. The new edition brings to the fore all these as well as the latest in the subject. Written in a simple style, the text helps the reader to understand the concepts and the Indian perspective provides that added impetus that brings clarity.
Features:
- New chapter on Intranets and Supply-Chain Management
- Discussion on contemporary concepts such as Web 2.0 based Social Networking platforms for Social Media and Electronic Retailing (Etailing) among others
- Comprehensive write-up on Cyber-Laws that govern Electronic Commerce on the Online Learning Centre
Specifications
ISBN-13
9781259026843
ISBN-10
1259026841
Cover Type
Paperback
Language
English
No. Of Pages
519
Author
Bharat Bhasker
Publisher
McGraw Hill Education (India) Private Limited
Country
INDIA